OUR STORY

Meet Hilary

Owner of Craft Business Builders -- Hilary is an action-oriented entrepreneur who thrives on a good challenge.  Creative, competitive, detail-oriented and thoughtful; she's a 'maker' who loves designing, creating, and improving.  

 

Hilary graduated from Northeastern University with a degree in Business Administration with a concentration in Entrepreneurship & Small Business Management.  She started her career at Staples, Inc. in a Product Management role, then advanced into a Category Management and Merchandising position.

In 2013 Hilary left her corporate job to open a coffee shop.  She ran her business solo for 4 years before selling and moving to NH.  After selling her cafe, she's since held positions as a Digital Product Manager and Director of Product Marketing at leading companies in New Hampshire.

First Venture

Hilary's first venture was "flipping" a struggling cafe -- which she bought, closed, remodeled and re-branded, and re-opened as a new business 2 months later.  The concept she created -- a cheerful, coastal themed cafe -- was a success and quickly became the #1 out of 85 restaurants in town on TripAdvisor & Yelp. 

 

As Owner + Operator; Hilary managed staff, oversaw inventory and ordering, created daily specials and changed the menu seasonally, planned and organized in-store events/customer contests/promotions, and conducted regular community outreach and marketing efforts.  Under her ownership the new business grew rapidly and profitably; doubling sales compared to the old cafe by year three.  Hilary ran her coffee shop for almost 4 years, before selling.

Home in NH

Hilary has since moved to New Hampshire -- to be closer to the ocean, lakes and mountains.  She's an outdoor enthusiast who loves spending time anywhere outside in the sunshine.  She enjoys traveling, photography, interior design, home remodeling, crafts, reading, hiking, and kayaking.  

She's also the owner of Getaway Vacation Properties -- the 'residential' side of her design + marketing business.  Through Getaway, she focuses on helping property owners transform their second homes into profitable vacation rentals with marketing, staging, decorating and remodeling services. www.GetawayVacationProperties.com

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